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Technology / Gadgets
  
Apple: Apple and AT&T Roll Out Three "Simple" Service Plans
Gizmodo | 14 months ago  (add to snacks)


The speculation is over and the iPhone service plans are on the table. There are three specifically for the iPhone:

• $59.99 for 450 minutes
&bull $79.99 for 900 minutes
• $99.99 for 1,350 minutes

All of the plans will include unlimited data for e-mail and web surfing, the Visual Voicemail you've heard so much about, 200 SMS text messages (only 200?), plus unlimited mobile-to-mobile. There's no mention of free nights and weekends; does this mean that the Apple plan is T-Mobile-like in its use of large buckets of "anytime" minutes? Activation will cost $36, and yes, you will have to sign up for two years of AT&T service.

You'll notice that none are called the iPlan. And none are totally unlimited, athough $100 for 1,350 minutes is pretty damn close to my dream plan, even if it does count the talking you do on nights and weekends.

Press release:

AT&T and Apple Announce Simple, Affordable Service Plans for iPhone

All Plans Include Unlimited Data & Visual Voicemail

ATLANTA and CUPERTINO, Calif., June 26 /PRNewswire-FirstCall/ -- AT&T Inc.
and Apple(R) today announced three simple, affordable service plans for
iPhone(TM) which start at just $59.99 per month. All three plans include
unlimited data, Visual Voicemail, 200 SMS text messages, roll-over minutes and
unlimited mobile-to-mobile calling. With everything else already included,
iPhone customers can easily choose the plan that's right for them based on the
amount of voice minutes they plan to use each month. In addition, iPhone
customers can choose from any of AT&T's standard service plans.
(Photo: http://www.newscom.com/cgi-bin/prnh/20070626/NYTU057 )
To view the Multimedia News Release, go to:
http://www.prnewswire.com/mnr/apple/28807/
"AT&T has the largest voice and data network in America, the largest
mobile-to-mobile calling community and the fewest dropped calls," said Randall
Stephenson, chairman and CEO, AT&T. "AT&T has invested more than 16 billion
dollars in its wireless network between 2005 and 2007, and iPhone customers
will enjoy the best voice and data network in the nation."
"We want to make choosing a service plan simple and easy, so every plan
includes unlimited data with direct Internet access, along with Visual
Voicemail and a host of other goodies," said Steve Jobs, Apple's CEO. "We
think these three plans give customers the flexibility to experience all of
iPhone's revolutionary features at affordable and competitive prices."
All iPhone plans include Visual Voicemail, an industry first, which allows
consumers to see a listing of their voicemails, decide which messages to
listen to, then go directly to those messages without listening to previous
messages. Just like email, Visual Voicemail on iPhone enables users to
immediately and randomly access the messages that interest them most. Unlike
most wireless plans that charge additional fees for new features, there are no
additional fees for Visual Voicemail.
iPhone introduces an entirely new user interface based on a revolutionary
multi-touch display and pioneering new software that allows users to control
iPhone with just a tap, flick or pinch of their fingers. iPhone combines three
products into one small and lightweight handheld device-a revolutionary mobile
phone, a widescreen iPod(R), and the Internet in your pocket with best-ever
applications on a mobile phone for email, web browsing and maps. iPhone ushers
in an era of software power and sophistication never before seen in a mobile
device, which completely redefines what users can do on their mobile phones.

Pricing & Availability
iPhone goes on sale at 6:00 p.m. (local time) on Friday, June 29 and will
be sold in the US through Apple's retail and online stores and AT&T retail
stores. iPhone will be available in a 4GB model for $499 (US) and an 8GB model
for $599 (US), and will work with either a PC or Mac(R). All iPhone monthly
service plans are available for individuals and families and are based on a
new two-year service agreement with AT&T. Individual plans are priced at
$59.99 for 450 minutes, $79.99 for 900 minutes and $99.99 for 1,350 minutes.
All plans include unlimited data (email and web), Visual Voicemail, 200 SMS
text messages, roll over minutes and unlimited mobile-to-mobile and a one-time
activation fee of $36. Family plans are also available.

 
 
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